
Head to head
Build your comparison
Add or remove services and compare the same scored data points. No sponsored placement, ever.

Service details
| Detail | |
|---|---|
| Founded | 1997 |
| Ownership | Cision |
| Company size | N/A |
| Headquarters | N/A |
| Funding history | Owned by Cision US Inc. |
| Customer audience | Businesses and PR professionals seeking online visibility |
| Distribution reach | 1,200+ partner websites on Standard |
| Turnaround | 24–48 hours by package |
| Pricing model | $120/$245/$360/$480 per release; bulk packages by quote |
| Data point | |
|---|---|
| Pricing & value | |
| Section score | 3.48 |
| Entry-level release cost | $120 per release4.4 |
| Pricing transparency | Four published tiers; two quote-based packages4.6 |
| Word-count & multimedia overages | Unlimited media assets4.0 |
| Contract flexibility | Individual releases available for purchase4.4 |
| Refund policy | Nonrefundable; 0% of fees returned0.0 |
| Distribution reach | |
| Section score | 2.85 |
| Stated outlet count | 1,200+ websites3.5 |
| Country coverage | U.S. business week default2.6 |
| Financial & regulatory circuits | Public-company releases and stock tickers prohibited0.0 |
| Trade & vertical targeting | Industry keyword tags; 1–3 curated journalist lists3.8 |
| Outlet variety (regions & niches) | Industry websites, bloggers, search and social3.2 |
| Additional reach services | Journalist emails, Sovrn network and SocialPost4.0 |
| Placement quality | |
| Section score | 2.75 |
| Tier-1 pickup likelihood | Rarely lands on major news outlets2.0 |
| Guaranteed placements | Media use and search placement not guaranteed1.0 |
| Average outlet authority (DR & traffic) | Mostly low-traffic aggregators2.0 |
| Speed of distribution | 24–48 hours, depending on package3.3 |
| Search indexing durability | Strong search engine indexing4.2 |
| Indexing ratio | Hosted permanently on PRWeb.com4.0 |
| Platform & workflow | |
| Section score | 3.34 |
| Release editor usability | Template editor with saved drafts and link insertion3.8 |
| Approval & compliance workflow | Editorial review; holds with emailed revision requests3.4 |
| Multimedia support | Images, embedded video, documents and presentations4.0 |
| Integrations | Cision Communications Cloud3.0 |
| Team & multi-user management | N/A3.3 |
| Additional tools & extras | File Library for images and attachments2.5 |
| White label & reseller | |
| Section score | 3.70 |
| White-label reporting | N/A4.0 |
| API access | N/A3.1 |
| White-label publishing | N/A4.6 |
| Agency & reseller pricing | Bulk pricing available by quote3.3 |
| Dedicated account manager | Dedicated account manager offered3.5 |
| Customer support | |
| Section score | 2.47 |
| Support channels | Email only for editorial support2.0 |
| Response speed | Up to 24 hours (monitored 24/7)3.0 |
| Support quality (public reviews) | Trustpilot: 1.6/5 from 23 reviews1.6 |
| Onboarding & training | Submission FAQ, articles, webinars and videos3.3 |
| Analytics & reporting | |
| Section score | 3.24 |
| Pickup reporting detail | Basic media coverage reporting2.9 |
| Audience & engagement metrics | Views and engagements2.8 |
| Report speed after distribution | Real-time reporting4.0 |
| Real-time dashboards | Real-time views and engagement reporting3.5 |
| Export & sharing | Emailed Visibility Reports and on-demand access3.0 |
Ratings & reviews
| Rating source | |
|---|---|
| Compare Newswire score | 3.11 / 5 |
| Verified user reviews | N/A |
G2 | N/A |
Trustpilot | N/A |
Capterra | N/A |
G2
Trustpilot
Capterra