Last updated: 2026-09-19
Business Wire
Regulated disclosure distribution with strict editorial standards.
Business Wire is a long-established distribution service widely used for regulatory and financial disclosure. Its patented NX delivery and strict editorial review make it a common default for public companies, though entry pricing is among the highest in the category.
- Pricing & value2.92
- Distribution reach4.62
- Placement quality3.96
- Platform & workflow3.91
- White label & reseller3.70
- Customer support4.08
- Analytics & reporting4.08
Score breakdown
37 data points · how we rankPricing & value
Bottom 15% · #30 of 34Score 2.92Published rates, transparency of quotes, and what a typical release actually costs.
| Entry-level release cost | From $475 per release | 3.0 |
| Pricing transparency | Public starting price; tailored final quote | 3.0 |
| Word-count & multimedia overages | 400 words included; word count and multimedia affect cost | 2.6 |
| Contract flexibility | One-time distribution or ongoing plans | 4.0 |
| Refund policy | Refund terms are not published in the public site terms | 2.0 |
Distribution reach
Top 9% · #3 of 34Score 4.62Stated outlet counts, geographic footprint, and syndication depth.
| Stated outlet count | 92,000+ media points | 5.0 |
| Country coverage | 160+ countries | 4.8 |
| Financial & regulatory circuits | Disclosure services: Canada, UK, Ireland and Europe | 4.9 |
| Trade & vertical targeting | 160+ industry categories plus specialty circuits | 4.7 |
| Outlet variety (regions & niches) | General, business, local, trade and financial destinations | 4.8 |
| Additional reach services | Specialized media targeting and consultative services | 3.5 |
Placement quality
Score 3.96Where coverage actually lands, how strong the outlets are, and how fast it moves.
| Tier-1 pickup likelihood | Direct to AP, Reuters, Bloomberg terminals | 4.8 |
| Guaranteed placements | Full-text posting on portals and financial systems | 3.5 |
| Average outlet authority (DR & traffic) | High authority syndication, mostly nofollow | 4.0 |
| Speed of distribution | N/Acurrent directory average | 3.8 |
| Search indexing durability | SEO and AI-optimized discoverability | 4.2 |
| Indexing ratio | N/Acurrent directory average | 3.5 |
Platform & workflow
Score 3.91Editor usability, approval flow, scheduling, and multimedia handling.
| Release editor usability | N/Acurrent directory average | 3.6 |
| Approval & compliance workflow | Secure submission and expert editorial review | 3.8 |
| Multimedia support | Images, video, infographics and audio | 4.2 |
| Integrations | Integrates with Q4, Workiva | 4.0 |
| Team & multi-user management | Multi-client management for agencies | 4.0 |
| Additional tools & extras | Q4 IR websites, webcasting and analytics | 3.8 |
White label & reseller
Bottom 21% · #28 of 34Score 3.70What agencies and resellers can actually rebrand, automate, and resell.
| White-label reporting | N/Acurrent directory average | 4.0 |
| API access | N/Acurrent directory average | 3.1 |
| White-label publishing | N/Acurrent directory average | 4.6 |
| Agency & reseller pricing | Custom quotes for agency and multi-client distribution | 3.3 |
| Dedicated account manager | Account manager access reported by a customer | 3.5 |
Customer support
Top 15% · #5 of 34Score 4.08Channels offered, how fast they answer, and what customers publicly say about the answers.
| Support channels | Phone via local bureaus and global number | 4.0 |
| Response speed | 24/7 global support | 4.5 |
| Support quality (public reviews) | Capterra customer service: 4.3/5 from 4 ratings | 4.3 |
| Onboarding & training | Personalized setup guidance and multimedia guides | 3.5 |
Analytics & reporting
Top 18% · #6 of 34Score 4.08Evidence you can hand to a board, not just a pickup count.
| Pickup reporting detail | Hosting-site list with monthly unique visitors | 4.5 |
| Audience & engagement metrics | Views, traffic source/location and reader interactions | 4.0 |
| Report speed after distribution | Real-time analytics from the moment of distribution | 4.5 |
| Real-time dashboards | Real-time visibility and syndication analytics | 3.9 |
| Export & sharing | N/Acurrent directory average | 3.5 |
Service details
- Founded
- 1961
- Ownership
- Berkshire Hathaway
- Company size
- N/A
- Headquarters
- San Francisco, United States
- Funding history
- Owned by Berkshire Hathaway
- Customer audience
- PR, investor relations and agency teams
- Distribution reach
- 92,000+ media outlets across 160+ countries
- Distribution turnaround
- Editorial checks precede distribution
- Pricing model
- From $475 for 400 words, U.S. local; broader reach quoted
Screenshot library
6 pages · captured 16 Sept 2026Ratings & reviews
Compare NewswireEditorial score
Our own score across 37 data points in seven weighted sections, plus verified user reviews.
G2195 reviews
Reviewers praise dependable distribution, editorial assistance and strong reach. The recurring trade-offs are premium pricing and a workflow that can feel less convenient for occasional users.
Read on G2
TrustpilotNo public rating
No verified Trustpilot profile found for Business Wire.
CapterraNo public rating
No verified Capterra profile found for Business Wire.
From Compare Newswire users
No verified user reviews for Business Wire yet. Yours would be the first.
Frequently asked questions
How much does Business Wire cost?
From $475 for 400 words, U.S. local; broader reach quoted. Final pricing can vary with distribution scope, release length, multimedia, and optional services, so buyers should compare the complete package rather than the headline rate alone.
How wide is Business Wire's distribution?
92,000+ media outlets across 160+ countries. Actual pickup still depends on the selected circuit, the release topic, and editorial relevance to each outlet.
How fast does Business Wire publish a release?
Editorial checks precede distribution. Submission timing, editorial checks, and the chosen distribution window can affect the final publication time.
Is Business Wire good for SEO?
Business Wire's verified search signals include SEO and AI-optimized discoverability, High authority syndication, mostly nofollow. These indicators help assess whether placements are likely to be discoverable and remain visible, but they do not guarantee rankings or organic traffic.
Does Business Wire suit agencies and resellers?
Business Wire's verified agency features include Custom quotes for agency and multi-client distribution. This can make the service practical for teams managing recurring client releases, although agencies should confirm account limits and branding terms before committing.
What customer support does Business Wire offer?
Business Wire offers phone via local bureaus and global number. Availability and response times may depend on the selected plan and whether the request falls inside the provider's operating hours.
What reporting does Business Wire provide?
Business Wire provides hosting-site list with monthly unique visitors. These reports are intended to help teams verify publication and summarize distribution results for clients or internal stakeholders.
