EIN Presswire vs PR Newswire

Service details

Detail	EIN Presswire	PR Newswire
Founded	1995	1954
Ownership	Newsmatics	Cision
Company size	N/A	N/A
Headquarters	Washington, DC, USA	New York, United States
Funding history	Privately held Newsmatics; formerly IPD Group	Operated by Cision
Customer audience	Marketing teams, SMBs, nonprofits and self-promoters	PR professionals, comms teams, and public companies
Distribution reach	Worldwide; 3,900+ publications and 115+ US TV/radio sites	Distributes to over 500,000 media outlets, newsrooms, and financial portals across 170+ countries in 40+ languages.
Turnaround	Same-day distribution for verified accounts	Press releases can be distributed within hours of approval by the 24/7 editorial team.
Pricing model	$149 single; $499 for 5+1 promo; $999 for 15 releases	Starts at $350 for local distribution plus a $195-$249 annual membership fee. National releases start at $805, with steep overages for extra words and multimedia.

Side by side

Data point	EIN Presswire	PR Newswire
Pricing & value4.18 vs 1.60EIN Presswire leads
Entry-level release cost	$149 per release4.0 ▲	$350 for state/local release2.0
Pricing transparency	Full public rate card4.9 ▲	No public rate card (returns 404)1.0
Word-count & multimedia overages	700–2,500 words; 1–5 images; 1 video per release3.5 ▲	$140+ per 100 extra words, $325 per image1.0
Contract flexibility	Pay as you go; no subscription4.5 ▲	$195-$249 annual membership required2.0
Refund policy	Prorated refund within 60 days if under 25% of credits were used4.0 ▲	Unused portion refunded if vendor discontinues service2.0
Distribution reach3.60 vs 4.82PR Newswire leads
Stated outlet count	3,900+ publications; 115+ US TV/radio sites4.0	500,000+ media outlets and newsrooms5.0 ▲
Country coverage	Worldwide coverage, including every country4.0	170+ countries5.0 ▲
Financial & regulatory circuits	Bloomberg Terminals; not SEC disclosure compliant2.0	Full regulatory disclosure points4.8 ▲
Trade & vertical targeting	1 to 5 industry targets per release4.0	100+ industries and trade categories4.5 ▲
Outlet variety (regions & niches)	Global, local, trade, TV/radio and database distribution4.1	Multicultural, language-specific, and industry verticals4.8 ▲
Additional reach services	World Media Directory newsroom delivery3.5	ProfNet, media tours, paid placement, social sharing4.8 ▲
Placement quality2.93 vs 4.04PR Newswire leads
Tier-1 pickup likelihood	Client reports USA Today, NYT and Forbes pickup2.6	Yahoo Finance, Bloomberg, CNBC, AP News4.8 ▲
Guaranteed placements	Publication guaranteed on EIN-controlled networks3.5	Guaranteed paid placement available4.0 ▲
Average outlet authority (DR & traffic)	Network of news aggregator websites2.0	High domain authority and web traffic4.5 ▲
Speed of distribution	Same day for verified accounts during business hours4.0	Within hours of approval4.0
Search indexing durability	Search visibility for years (vendor claim)2.0	N/A3.5 ▲
Indexing ratio	N/A3.5	N/A3.5
Platform & workflow3.37 vs 3.97PR Newswire leads
Release editor usability	Self-service drafting and preview before distribution3.9	AI-powered Create+ tool for drafting and enhancing4.5 ▲
Approval & compliance workflow	Editorial review and approval before distribution3.0	Internal approvals required before submission4.0 ▲
Multimedia support	1/3/5 embedded images by plan; 1 embedded video3.7	Photos, videos, logos, infographics4.5 ▲
Integrations	Claude, Crunchbase and Mailchimp listed on G23.0	Website integration and social media connections4.0 ▲
Team & multi-user management	N/A3.3 ▲	Individual registered-user logins; no sharing2.0
Additional tools & extras	Hosted company newsroom with release archive and RSS3.3	AI campaign planning, content creation, media monitoring4.8 ▲
White label & reseller3.98 vs 4.04PR Newswire leads
White-label reporting	N/A4.0	N/A4.0
API access	N/A3.1	N/A3.1
White-label publishing	N/A4.6	N/A4.6
Agency & reseller pricing	Reseller opportunities available4.0 ▲	Channel Partner and Publishing Partner programs3.5
Dedicated account manager	N/A4.2	Dedicated agency account management team5.0 ▲
Customer support3.17 vs 3.85PR Newswire leads
Support channels	Phone, email portal3.4	Phone & e-mail3.5 ▲
Response speed	Slow response times reported by some users2.5	24/7 editorial team availability4.5 ▲
Support quality (public reviews)	Trustpilot: 3.6/5 from 177 reviews3.6	3.9/5 on G2 (781 reviews)3.9 ▲
Onboarding & training	Self-service account setup overview video3.2	MediaRoom CMS training and 24/7/365 support3.5 ▲
Analytics & reporting3.50 vs 4.24PR Newswire leads
Pickup reporting detail	Search, social and partner distribution tracking3.3	Visibility Reports showing engagement, pickup, and reach4.5 ▲
Audience & engagement metrics	Views and clicks listed as analytics features2.9	Performance and audience engagement data4.2 ▲
Report speed after distribution	About 2 hours after distribution4.0	Visibility Report 2 hours after distribution4.5 ▲
Real-time dashboards	N/A3.8	Real-time newsfeed and analytics4.0 ▲
Export & sharing	Excel and PDF reports3.5	Downloadable reports to share results4.0 ▲

N/A means the provider does not publish that detail; the data point then inherits the directory average so a missing disclosure neither helps nor hurts. See how we rank.