PR Newswire vs PR Now

Service details

Detail	PR Newswire	PR Now
Founded	1954	N/A
Ownership	Cision	PRNow
Company size	N/A	N/A
Headquarters	New York, United States	United Kingdom
Funding history	Operated by Cision	N/A
Customer audience	PR professionals, comms teams, and public companies	Agencies, resellers, startups, budget-conscious businesses
Distribution reach	Distributes to over 500,000 media outlets, newsrooms, and financial portals across 170+ countries in 40+ languages.	500+ publishers; 190 countries.
Turnaround	Press releases can be distributed within hours of approval by the 24/7 editorial team.	Same-day (0-12 hours average).
Pricing model	Starts at $350 for local distribution plus a $195-$249 annual membership fee. National releases start at $805, with steep overages for extra words and multimedia.	$15; fully transparent, published online.

Side by side

Data point	PR Newswire	PR Now
Pricing & value1.60 vs 4.80PR Now leads
Entry-level release cost	$350 for state/local release2.0	$155.0 ▲
Pricing transparency	No public rate card (returns 404)1.0	Fully transparent, published online5.0 ▲
Word-count & multimedia overages	$140+ per 100 extra words, $325 per image1.0	3 images, 1 video, 5 links included4.5 ▲
Contract flexibility	$195-$249 annual membership required2.0	Pay per release, no contracts5.0 ▲
Refund policy	Unused portion refunded if vendor discontinues service2.0	Full refund if rejected or undelivered; no refunds once published4.5 ▲
Distribution reach4.82 vs 3.83PR Newswire leads
Stated outlet count	500,000+ media outlets and newsrooms5.0 ▲	500+ publishers3.0
Country coverage	170+ countries5.0	190 countries5.0
Financial & regulatory circuits	Full regulatory disclosure points4.8 ▲	Barchart, Benzinga, Yahoo Finance, StreetInsider4.0
Trade & vertical targeting	100+ industries and trade categories4.5 ▲	Industry & regional-specific sites3.0
Outlet variety (regions & niches)	Multicultural, language-specific, and industry verticals4.8 ▲	News, TV, radio, podcasts, financial4.0
Additional reach services	ProfNet, media tours, paid placement, social sharing4.8 ▲	Podcasts, DoFollow links, sensitive topics4.0
Placement quality4.04 vs 4.33PR Now leads
Tier-1 pickup likelihood	Yahoo Finance, Bloomberg, CNBC, AP News4.8	Guaranteed AP News, USA Today, Yahoo5.0 ▲
Guaranteed placements	Guaranteed paid placement available4.0	Guaranteed or refunded5.0 ▲
Average outlet authority (DR & traffic)	High domain authority and web traffic4.5 ▲	Up to DR 90-94 on premium outlets4.0
Speed of distribution	Within hours of approval4.0	Same-day (0-12 hours average)4.5 ▲
Search indexing durability	N/A3.5	Google News indexed, AI pickup4.0 ▲
Indexing ratio	N/A3.5	N/A3.5
Platform & workflow3.97 vs 3.83PR Newswire leads
Release editor usability	AI-powered Create+ tool for drafting and enhancing4.5 ▲	AI-powered writing assistant4.0
Approval & compliance workflow	Internal approvals required before submission4.0 ▲	AI-powered approval3.0
Multimedia support	Photos, videos, logos, infographics4.5	3 images, 1 video, 5 links included4.5
Integrations	Website integration and social media connections4.0	REST API4.0
Team & multi-user management	Individual registered-user logins; no sharing2.0	Agency dashboard for resellers3.5 ▲
Additional tools & extras	AI campaign planning, content creation, media monitoring4.8 ▲	10+ AI & SEO tools, EmailShield4.0
White label & reseller4.04 vs 4.80PR Now leads
White-label reporting	N/A4.0	Fully white-label reports5.0 ▲
API access	N/A3.1	Free REST API for resellers5.0 ▲
White-label publishing	N/A4.6	Generic/white-label publisher names5.0 ▲
Agency & reseller pricing	Channel Partner and Publishing Partner programs3.5	From $11/release for bulk resellers5.0 ▲
Dedicated account manager	Dedicated agency account management team5.0 ▲	Included in Reseller plan4.0
Customer support3.85 vs 4.13PR Now leads
Support channels	Phone & e-mail3.5	Live chat, email, Telegram, WhatsApp4.5 ▲
Response speed	24/7 editorial team availability4.5	Minutes via chat/email4.5
Support quality (public reviews)	3.9/5 on G2 (781 reviews)3.9	100% human-powered, highly rated4.5 ▲
Onboarding & training	MediaRoom CMS training and 24/7/365 support3.5 ▲	Self-serve setup in minutes3.0
Analytics & reporting4.24 vs 4.07PR Newswire leads
Pickup reporting detail	Visibility Reports showing engagement, pickup, and reach4.5 ▲	Live links and verified SEO metrics4.0
Audience & engagement metrics	Performance and audience engagement data4.2 ▲	N/A3.4
Report speed after distribution	Visibility Report 2 hours after distribution4.5	Real-time tracking4.5
Real-time dashboards	Real-time newsfeed and analytics4.0	Real-time delivery tracking4.5 ▲
Export & sharing	Downloadable reports to share results4.0	Web and Excel formats4.0

N/A means the provider does not publish that detail; the data point then inherits the directory average so a missing disclosure neither helps nor hurts. See how we rank.