
Head to head

PR Newswire vs PRWeb
Pricing, features, distribution and reviews, scored against the same data points. On the weighted model, PR Newswire currently leads this pairing.
Final verdict
Overall verdict
PR Newswire
3.67 / 5
Leads by 0.56 points on the weighted model.
Sections won
PR Newswire6 / 7
PRWeb1 / 7
Data points won
PR Newswire27
PRWeb7
Level3
Service details
| Detail | PR Newswire | |
|---|---|---|
| Founded | 1954 | 1997 |
| Ownership | Cision | Cision |
| Company size | N/A | N/A |
| Headquarters | New York, United States | N/A |
| Funding history | Operated by Cision | Owned by Cision US Inc. |
| Customer audience | PR professionals, comms teams, and public companies | Businesses and PR professionals seeking online visibility |
| Distribution reach | Distributes to over 500,000 media outlets, newsrooms, and financial portals across 170+ countries in 40+ languages. | 1,200+ partner websites on Standard |
| Turnaround | Press releases can be distributed within hours of approval by the 24/7 editorial team. | 24–48 hours by package |
| Pricing model | Starts at $350 for local distribution plus a $195-$249 annual membership fee. National releases start at $805, with steep overages for extra words and multimedia. | $120/$245/$360/$480 per release; bulk packages by quote |


Side by side
| Data point | PR Newswire | |
|---|---|---|
| Pricing & value1.60 vs 3.48PRWeb leads | ||
| Entry-level release cost | $350 for state/local release2.0 | $120 per release4.4 ▲ |
| Pricing transparency | No public rate card (returns 404)1.0 | Four published tiers; two quote-based packages4.6 ▲ |
| Word-count & multimedia overages | $140+ per 100 extra words, $325 per image1.0 | Unlimited media assets4.0 ▲ |
| Contract flexibility | $195-$249 annual membership required2.0 | Individual releases available for purchase4.4 ▲ |
| Refund policy | Unused portion refunded if vendor discontinues service2.0 ▲ | Nonrefundable; 0% of fees returned0.0 |
| Distribution reach4.82 vs 2.85PR Newswire leads | ||
| Stated outlet count | 500,000+ media outlets and newsrooms5.0 ▲ | 1,200+ websites3.5 |
| Country coverage | 170+ countries5.0 ▲ | U.S. business week default2.6 |
| Financial & regulatory circuits | Full regulatory disclosure points4.8 ▲ | Public-company releases and stock tickers prohibited0.0 |
| Trade & vertical targeting | 100+ industries and trade categories4.5 ▲ | Industry keyword tags; 1–3 curated journalist lists3.8 |
| Outlet variety (regions & niches) | Multicultural, language-specific, and industry verticals4.8 ▲ | Industry websites, bloggers, search and social3.2 |
| Additional reach services | ProfNet, media tours, paid placement, social sharing4.8 ▲ | Journalist emails, Sovrn network and SocialPost4.0 |
| Placement quality4.04 vs 2.75PR Newswire leads | ||
| Tier-1 pickup likelihood | Yahoo Finance, Bloomberg, CNBC, AP News4.8 ▲ | Rarely lands on major news outlets2.0 |
| Guaranteed placements | Guaranteed paid placement available4.0 ▲ | Media use and search placement not guaranteed1.0 |
| Average outlet authority (DR & traffic) | High domain authority and web traffic4.5 ▲ | Mostly low-traffic aggregators2.0 |
| Speed of distribution | Within hours of approval4.0 ▲ | 24–48 hours, depending on package3.3 |
| Search indexing durability | N/A3.5 | Strong search engine indexing4.2 ▲ |
| Indexing ratio | N/A3.5 | Hosted permanently on PRWeb.com4.0 ▲ |
| Platform & workflow3.97 vs 3.34PR Newswire leads | ||
| Release editor usability | AI-powered Create+ tool for drafting and enhancing4.5 ▲ | Template editor with saved drafts and link insertion3.8 |
| Approval & compliance workflow | Internal approvals required before submission4.0 ▲ | Editorial review; holds with emailed revision requests3.4 |
| Multimedia support | Photos, videos, logos, infographics4.5 ▲ | Images, embedded video, documents and presentations4.0 |
| Integrations | Website integration and social media connections4.0 ▲ | Cision Communications Cloud3.0 |
| Team & multi-user management | Individual registered-user logins; no sharing2.0 | N/A3.3 ▲ |
| Additional tools & extras | AI campaign planning, content creation, media monitoring4.8 ▲ | File Library for images and attachments2.5 |
| White label & reseller4.04 vs 3.70PR Newswire leads | ||
| White-label reporting | N/A4.0 | N/A4.0 |
| API access | N/A3.1 | N/A3.1 |
| White-label publishing | N/A4.6 | N/A4.6 |
| Agency & reseller pricing | Channel Partner and Publishing Partner programs3.5 ▲ | Bulk pricing available by quote3.3 |
| Dedicated account manager | Dedicated agency account management team5.0 ▲ | Dedicated account manager offered3.5 |
| Customer support3.85 vs 2.47PR Newswire leads | ||
| Support channels | Phone & e-mail3.5 ▲ | Email only for editorial support2.0 |
| Response speed | 24/7 editorial team availability4.5 ▲ | Up to 24 hours (monitored 24/7)3.0 |
| Support quality (public reviews) | 3.9/5 on G2 (781 reviews)3.9 ▲ | Trustpilot: 1.6/5 from 23 reviews1.6 |
| Onboarding & training | MediaRoom CMS training and 24/7/365 support3.5 ▲ | Submission FAQ, articles, webinars and videos3.3 |
| Analytics & reporting4.24 vs 3.24PR Newswire leads | ||
| Pickup reporting detail | Visibility Reports showing engagement, pickup, and reach4.5 ▲ | Basic media coverage reporting2.9 |
| Audience & engagement metrics | Performance and audience engagement data4.2 ▲ | Views and engagements2.8 |
| Report speed after distribution | Visibility Report 2 hours after distribution4.5 ▲ | Real-time reporting4.0 |
| Real-time dashboards | Real-time newsfeed and analytics4.0 ▲ | Real-time views and engagement reporting3.5 |
| Export & sharing | Downloadable reports to share results4.0 ▲ | Emailed Visibility Reports and on-demand access3.0 |
N/A means the provider does not publish that detail; the data point then inherits the directory average so a missing disclosure neither helps nor hurts. See how we rank.
Ratings & reviews
| Rating source | PR Newswire | |
|---|---|---|
| Compare Newswire score | 3.67 / 5 | 3.11 / 5 |
| Verified user reviews | N/A | N/A |
G2 | 3.9 / 5748 reviews | N/A |
Trustpilot | N/A | N/A |
Capterra | N/A | N/A |
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Final score & winner
PR Newswire wins this comparison with 3.67 / 5, ahead by 0.56 points. It leads 6 of 7 sections and 27 individual data points. 3 data points are level.
| Section | PR Newswire | |
|---|---|---|
| Pricing & value | 1.60 | 3.48Wins |
| Distribution reach | 4.82Wins | 2.85 |
| Placement quality | 4.04Wins | 2.75 |
| Platform & workflow | 3.97Wins | 3.34 |
| White label & reseller | 4.04Wins | 3.70 |
| Customer support | 3.85Wins | 2.47 |
| Analytics & reporting | 4.24Wins | 3.24 |
| Global score | 3.67Winner | 3.11 |
| Sections won | 6 / 7 | 1 / 7 |
| Data points won | 27 | 7 |
G2
Trustpilot
Capterra


